How to Get Real RCM AI ROI: Beyond the Hype For those looking to invest in artificial intelligence (AI) within revenue cycle management (RCM), whether
Marketing Strategy Tips for Positioning When You Lack Differentiation We recently explored what to do when you don’t have good targeting options for your medical
Marketing Strategy Tips for Targeting When It Seems Impossible What do you do when you don’t have any good targeting options? I’ve encountered this scenario
Specific Medical Billing KPIs You Should Use Should you use the medical billing KPIs recommended by industry organizations like MGMA, HFMA, or HBMA? Should you
Medical Billing Performance KPIs: Ignore Bad Industry Advice One of the most frustrating aspects of working in revenue cycle management is encountering guidance about medical
What is targeted marketing in medical billing and sales, and why does it matter? One of the most common things I see with medical billing
Why So Much Focus on Building Medical Billing Brands? I’ve heard numerous billing companies say things like, “We go to trade shows because we want